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In Concept; your goal is to guess words through the association of icons. A team of two players – neighbors at the table – choose a word or phrase that the other players need to guess. Acting together; this team places pieces judiciously on the available icons on the game board.

To get others to guess milk; for example; the team might place the question mark icon (which signifies the main concept) on the liquid icon; then cubes of this color on the icons for food/drink and white. For a more complicated concept; such as Leonardo DiCaprio; the team can use the main concept and its matching cubes to clue players into the hidden phrase being an actor or director; while then using sub-concept icons and their matching cubes to gives clues to particular movies in which DiCaprio starred; such as Titanic or Inception.

The first player to discover the word or phrase receives 2 victory points; the team receives points as well; and the player who ends up with the most points wins.

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